V-Lazer Home Appliances Stores

V-Lazer is a chain of over 60 home appliances stores located in almost all large cities in the Far East and Siberia.

The chain of home appliances stores is a largest one in the Far East. Our stores are located in Primorsky and Khabarovsky Krais, Amursky Oblast, Kamchatka, Sakhalin, Magadan, Yakutia and Siberia.
Our suppliers are the brands like Ariston, Bеkо, Binatone, Bosch, Brother, Daewoo, Gorenje, Hansa, Indesit,  Kaiser, Krups, LG, Moulinex, Panasonic, Philips, Rowenta, Samsung, Sony, Tefal, Toshiba, Vitek. Domestic brands are Biryusa, Lysva, Mechta, Feya. We produce and sell home appliances under our own brand Ocean.
Own equipment production, as well as partnership relations with manufacturers allow V-Lazer to offer home appliances of good quality to a sophisticated demand at a reasonable price. Our wholesales clients are the largest home appliances traders almost in all regions of our country.
V-Lazer trade centers fully comply with a new format of a home appliances supermarket. A competent and professional management team has created a corporate standard efficient with the whole chain of V-Lazer stores. It is not only a corporate style, but also a unified standard of assistance to clients - a wider service that the Company offers to the customers in all the chain stores. We tend to make the process of buying as much comfortable as possible, and the Company's widely-spread service chain ensures protection for our client in case of a possible problem. V-Lazer is known as a leader among retail operators in the Far East, due to peculiar features such as:

  • Wide assortment of appliances,
  • High quality of service,
  • Reasonable prices,
  • Convenient up-to-date layout of stores.

Development of service and customers programs is a priority activity.  What has brought the Company a true prestige among the customers in a short time and  has become a base of thousands of customers'  preference? The answer is easy:

  • A number of literate decisions towards a customer,
  • Multiple peculiarities characterizing sales process practices against similar companies activities

V-Lazer Company has developed and successfully implements a unique and many times proved concept to start and successfully operate a retail home appliances store under a well-known trademark - a concept based on an idea of franchise.
The world-wide statistics and our Company's large experience having organized about 20 stores all over the Far East give evidence that a commercial risk at opening a franchise-based store is 4-5 times less to compare against a «normal» non-franchise company. At this time we are working on expanding the Company's dealers chain. This is especially actual in the view of sales companies' growing interest to V-Lazer's own production - Ocean trademark appliances.   

The V-Lazer's records that today start a road towards the future business for the whole holding are:

  • Step-by-step growth of the trade chain turnover
  • business interests expansion
  • clear vision of development prospects

It is V-Lazer who works for the V-Lazer Group's common strategy - starting from the own production at Ocean Facility and sales in all Russia's regions up to singing contracts with well-known national and world-famous manufacturers of big and small home appliances, obtaining new technologies and development of the own sales chain, retail and wholesales.